Rockstar Games officially set the Grand Theft Auto VI standard edition launch price at $79.99 for PlayStation 5 in its June 2026 pre-order announcement, with the Ultimate Edition at $99.99, marking a $10 premium over the typical current-generation AAA price point. This pricing applies uniformly across PS5 and Xbox Series X|S digital stores and confirmed retailer listings, with physical editions sold as download codes only. Pre-orders opened immediately after the reveal and have driven over $1 billion in revenue, while recent pre-load windows opened in early November ahead of the November 19 release. No further adjustments or regional deviations have emerged for the U.S. market, though retailers may offer short-term promotions.