Meta Platforms shares are rallying sharply on October 13, 2026, trading above $765 after Monday’s launch of the Muse Wonder and Muse Wonder Full frontier large language models. CEO Mark Zuckerberg stated the company has matched OpenAI and Anthropic on agentic tasks in coding, finance, and law, with early Muse adoption reaching 2.8 million installs in under two weeks and strong benchmark parity. Multiple analysts raised price targets, including Pivotal to $930 and Truist to $1,000, citing monetization potential through subscriptions, APIs, and AI-enhanced advertising that already drives over $75 billion in annual run-rate revenue. The stock approaches its $780 52-week high ahead of expected Q3 results later this month, with traders focused on whether sustained momentum can push the close above key technical levels.