Sam Altman has directly stated that OpenAI has no plans to rebrand as OpenSI, citing the entrenched value of its existing name and the likelihood that users would continue referring to the technology as AI regardless. This stance aligns with the company's history of pragmatic branding decisions, such as retaining ChatGPT despite internal misgivings, amid a broader industry shift where only select firms like SpaceXAI have pursued "SI" updates following a recent executive order on superintelligence terminology. The market's strong consensus on "No" reflects these factors plus the absence of any regulatory mandate for private companies. A shift remains possible only if sustained political pressure or a major strategic pivot emerges before the December 2026 resolution window.