Rockstar’s strategic marketing push for Grand Theft Auto VI centers on pre-order activation expected as early as May 18, a move that historically aligns with new trailer releases to maximize hype and direct-to-consumer sales. Recent affiliate leaks and retailer reports have fueled trader expectations that another polished trailer will surface this week to showcase updated gameplay footage and Vice City details ahead of the May 26 launch window. While Rockstar has maintained radio silence on exact timing, the pattern of pairing major reveals with pre-order windows gives the “yes” side its current edge, though any slippage past the holiday weekend could quickly shift sentiment.