Meta Platforms shares traded in a volatile range near $737 as of mid-October 2026, supported by the October 13 launch of its Muse Wonder frontier AI model and related monetization updates that lifted sentiment and prompted several analyst price-target increases. Revenue growth expectations for the third quarter, guided at $61–64 billion, remain a key focus ahead of the October 21 earnings release, alongside ongoing heavy capital expenditures for AI infrastructure. Traders are monitoring ad-market trends, operating-margin pressure from elevated costs, and whether recent AI adoption metrics can sustain the stock’s premium valuation near 28 times trailing earnings.